Fear is the monster that slays more businesses before they are even born! Every small business or entrepreneur has a fear monster they have to battle. Fear pops-up in unexpected places when you are running your business. You are chugging along with your new business and suddenly you’re paralyzed with a decision. Do you […]
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This Week: Persuasion
I want to continue to talk about the art of persuasion. Persuasion is important when it comes to landing business deals. There are 6 aspects of persuasion: Reciprocity Scarcity Authority Consistency Social proof Liking Today we are going to talk about Authority & Consistency I believe Authority and Consistency go hand in hand when it […]
This Week: Persuasion
This week I want to continue to talk about the art of persuasion. Persuasion is important when it comes to landing business deals. There are 6 aspects of persuasion: Reciprocity Scarcity Authority Consistency Social proof Liking Today we are going to talk about Scarcity. Nothing motivates clients or buyers more than knowing they are getting […]